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• Friday 27 November 2009 - Do You Know Where to Park Your Car When You Fly

Travelling is wonderful but it often is stressful if you are flying because it brings up the question of how to get to and from the airport. Should you ask a friend for a ride? What if you are travelling and taking a 7:30 am flight? That means someone has to get up at 4 or 5 am to drive you. A lot of people aren't comfortable asking for a favor or dealing with the anxiety of wondering if the cab will show up.

Fortunately there are a number of places where you can leave your car nearby airports that can make airport parking quite easy. They will shuttle you over to the airport after you park and get you when you return.

I know that in the Fort Lauderdale airport area there is a place about one mile from the airport called Airport Park N Go. It has free luggage help and they'll take you to the airport and back with a shuttle. Other services that are similar are Park N Fly as well as Airport Park and Go. All of these are nearby the airport.

Another option is to pay eighteen dollars and take the shared ride service. This is economical because the service will pick up a few people so the costs are much lower. It is a bit of a Russian roulette in terms of when you are picked up and what order this happens. This means you may have a short or a long ride.

Keep in mind that even if you leave car at any service that it is good to check out the security and to not leave valuables, even in your trunk. There are often options for outdoor parking vs covered parking as well as optional services including getting a car wash. What works best for your budget?

Also you can compare as sometimes economy parking is a good deal at certain airport. The disadvantage can be waiting for the shuttle bus to get you as well as possible safety issues as the lot may not have 24 hour security or good lighting.You also will need to lift your own luggage on and off the bus for economy lots often.

Additionally some car rental or even car repairs centers will make an arrangement for parking so that is another thing to investigate when you are looking for a place to park and save a little money. Usually parking for a week will have a discount price so always inquire about that.

Stop feeling awkward about asking for a rid to the airport and instead enjoy the early morning and late morning flights that can save you money and keep your friendships intact.

Stop by Off Airport Parking for ideas on where to park inexpensively around city airports in the US and options for shared rides at http://www.offairportparking.org
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• Sunday 26 July 2009 - The Benefits of A Custom Essay Writing Service

A large number of web based custom essay writing services on the internet cater to writing all kinds of customized essays, ranging from academic essays and term papers to theses and dissertations. These essay writing services are a great help to students throughout the world who do not have the time to research for and complete an academic assignment. These web sites are especially helpful for people who are pursuing a degree while working full time and have a major time crunch throughout their days and nights what with having a regular job and attending university at the same time. There are many benefits of using a good custom essay writing service for writing your papers and essays.

# Custom essay writing services do just what they say---they write customized essays for you. Every essay is created from scratch after receiving your instructions. Therefore, there are hardly any chances of someone else submitting anything similar to your essay. It is however, important to convey all your requirements, ranging from topic, subject, word limit, sources, research material, kind of citation and style of writing in order to get your essay written just the way you want it.

# Almost all good custom essay writing services employ people who are at least graduates in their respective fields. This means that your paper will not be written by just anybody, but by someone who has already passed the course that you are currently pursuing.

# Since custom essay writing firms employ people with all kinds of qualifications, you can get academic papers and essays written on a vast number of subjects ranging from Anatomy and Anthropology to Technology and Zoology with everything other subject from A-Z being catered for.

# All custom essay writing services provide you with material that is 100% original. These papers go through at least one anti plagiarism test in order to ensure that you do not have to worry about submitting an assignment that has even a single line copied from some other place without being mentioned in the bibliography.

# Almost all essay writing firms will format your essay as per your needs and also provide a free title page and bibliography with your paper. So once you receive your paper all that is required is for you to submit it, without undergoing any kind of hassle. Life definitely gets easier because of these essay writing firms.

# Custom essay writing services can create well written research papers within 24 hours. So in case you forgot all about your paper and remembered it when you are already too busy with other projects, then you can just pass on your assignment on to an essay writing firm and receive a well researched, written and formatted paper which can be submitted on time.

Home Construction Building Product

Wedding Invitation Supplies

Private Day Care Centers
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• Sunday 26 July 2009 - How To Write A Problem Solving Article

If you are like me then topics and ideas for writing articles about my product, service or niche can be tricky and getting started even worse.

You will probably know the problems people have in your industry. If you don't then you should find out by asking your customers or searching on the internet. Forums can be a great source for finding problems people in your market suffer.

Over time I have found that writing to a formula works well as it gives you something to hang your words on and breaks up the writing into manageable chunks.

The problem solving article works so well because you have the opportunity to show that you know what you are talking about and help the reader at the same time. You build a relationship and they are more receptive to purchasing your services or products as a result.

Here is a simple formula that breaks up the task of writing your article into simple chunks that will make writing your next article a breeze.

Generally there are two main types of problem solving article:

"How to Articles" (eg "How to write the perfect article")

"Tips & Tricks" (eg "10 ways to promote your article")

Make the title of your article compelling to draw people in. Also, try to make your title unique that way when you search for it in the search engines (using the title of your article in quotes) you will know that all the entries which come up will be for your article.

Your opening sentence is vital. You need to grab the attention of the reader or they will not read your article. Here are some ideas to get you started:

Did you know that...

How many times have you...

Here’s an easy way to...

Next state the problem and make your first point followed by a more in-depth description. State your other points and go into more details for each.

Once you have finished making your points begin to wrap up your article with a summary and conclusion.

Finally you should end you master piece of problem solving with a call to action to get the reader to think or do something. That way when they see your resource box they are more likely to click on the link to your site or call you up.

Always check to make sure that your title still makes sense with respect to your article. Double check to make sure there are no spelling or grammatical errors.

So that's it. Problem solving articles help you build a strong relationship with your readers (customers) and are easy to write when you follow the simple formula.

Now go write your article and watch your business grow.

Bellevue Washington Yellow Pages

Waco Texas Business Directory

Cary North Carolina
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• Sunday 26 July 2009 - How to Top Google by Writing Articles

Search engines determine their rankings based on two things:
1) Is your site relevant? (Optimized for certain keywords)
2) Is your site important? (Many links back to your site from other sites)
Only when you address both of these considerations are you guaranteed of making an impact. Your degree of success depends on how hard you try and how many other people you're competing against (and how hard they're trying).

Optimizing your site for keywords is the easy part. (See http://www.divinewrite.com/seocopy.htm for more information on SEO copy.) Generating links back to your site is much more challenging – and time consuming (especially considering Google’s dampening link filter – see http://www.divinewrite.com/googlelinkfilter.htm). But it can be done; and you don’t need a huge budget.

The key to topping Google on a budget is writing articles.

Here’s how it works…

STEP 1) You’re an expert in your field so you possess knowledge that other people want.

STEP 2) You write a helpful article – sharing your hard-earned knowledge and expertise.

STEP 3) You submit your article to recognized “Article Submit” sites on the Internet.

STEP 4) Publishers of online newsletters, ezines, etc. gather content from these sites for free.

STEP 5) Helpful, well written articles are snapped up by thousands of publishers from all around the world.

STEP 6) The only condition is that they must publish the article with a functioning link to your site.

STEP 7) 300 people publish your article – you get 300 links back to your site.

Below are some FAQs about article writing that will help you write your articles and manage your campaign.

Q) What should I write about?

A) Write about what you know. Make sure it’s related to your business (so you can use the keywords you want to rank with) and helpful (so it gets published). For example, if you’re a manufacturer of industrial plastics, you might write an article - or series of articles - on how best to handle teflon tubing prior to installation. Once you get thinking about it, you'll probably find there are hundreds of articles you could write that are helpful. You may even have some of them partly written already in your instruction manuals or installation guides, etc. Another good idea is to think of all the questions you get asked by customers and potential customers. These questions show you what people are interested in. If you write an article answering every one of these questions, you'll get published, and you'll also show yourself to be a credible expert. (You may even cut down phone support time!)

Q) How long should my article be?

A) The best articles are only as long as they need to be. Keep it short and sweet – there’s nothing wrong with a 400 word article. By the same token, if you need 1500 words to say all you need to say, that’s fine as well.

Q) What kind of writing should I use?

A) Simply write in a style that your audience will be comfortable with. If they’re from the old school, don’t write like I am. Don’t use contractions, don’t end sentences with prepositions, and don’t start sentences with “and” or “but”. But if they’re not old school, just use conversational English. In fact, the more of yourself you include in the article, the more engaging it will be. The key is to make it readable.

Q) Should I focus on keywords?

A) Yes! Yes! Yes! Any SEO website copywriter will tell you that just as you need to optimize your website for specific keywords, so too should you optimize your articles. If possible, turn keywords into links back to your site. And always try to include keywords in the headline and byline of your article. And don’t worry about being seen as Spam; if your article provides good quality information and guidance, it won't be seen as spam by the search engines even when it’s very keyword rich.

Q) Where should I submit my article?

A) There are hundreds, if not thousands, of submit sites on the Internet. Too many to include here. Do a search for “article submit” and just find the ones that are most applicable to your industry and offer the most subscribers. Alternatively, you can purchase a list.

Q) Who will publish my article?

A) Generally people publish pre-written articles because they want “eyes on paper”. In other words, they want to generate traffic to their site. Helpful articles are one way of doing that. It also sets them up as credible authorities on a particular subject. And it develops customer loyalty. There are hundreds of thousands of companies (maybe even millions) publishing online newsletters, ezines, and article pages. No matter what your industry, you’re bound to find quite a few who are interested in what you have to say. In fact, once a few publishers recognise you as a good source of content, they keep coming back looking for more (and even email you asking if you can send them directly).

Q) How will I know when my article has been published?

A) As one of the conditions of publications, you can request that the publisher notifies you when they use your article. Of course, most don’t bother to do this, so it's a good idea to set up a Google Alert (http://www.google.com/alerts) which notifies you when your URL has been published on a web page. Google doesn't pick them all up, but it picks up a lot. Whenever you receive an alert, you make sure the article in unchanged and the link back to your site is functioning.

Q) Will the publisher change my article?

A) No, generally not. Changing articles is just extra work. In fact, that’s why publishers like good articles and consistent content providers – because that means they don’t have to do any extra work. I’ve had many articles published, and don’t recall a single instance of an article being changed without my permission. If you’re worried about it, you can include an instruction not to change the article in your conditions of publication.

Q) Can I get an SEO copywriter to write and submit my articles?

A) Yes. Any SEO copywriter should be able to write keyword rich articles and submit them to a number of high traffic article submit sites.
 
Q) What kind of information would I need to supply an SEO copywriter to write my article?

A) You’d need to tell your SEO copywriter something like, "We want to write an article which helps people install teflon tubing. The kinds of people who'd be doing it are... They'd be doing it because... The benefits of our tubing are... The difficulties they'd face are... Here are the key steps to successful installation..."  Using this information, your SEO copywriter should be able to put together a very readable article which would be bound to get published.

Q) Will my reputation suffer if my article appears on a dodgy site?

A) It shouldn’t. Most dodgy sites will be either unrelated or have very low traffic. If the site is unrelated, the publisher won’t go to the effort of publishing your article. If it’s related but has very low traffic, very few people will see your article there anyway. And besides, even if your article appears on a dodgy site, it probably won’t be changed because – dodgy or not – publishers don’t create extra work for themselves. So your original presentation, content, and intent will be unaffected. Write a good article, and it always reflects well on you, no matter where it's published.
 
Q) How long will it take for my ranking to increase?

A) There are no guarantees in SEO. It all takes time. For a start, the search engines can take up to 2 months to update their index of pages. And a single inbound link generally won’t have much impact. Depending on how much competition you’re facing for keywords, and where the links are coming from, 100 inbound links may not make much of a difference. (Links from high PageRank sites are more beneficial to your ranking – see http://www.divinewrite.com/seotradesecrets.htm for more information on PR.) So don’t expect anything to happen too quickly. But if you’re dedicated, and you’re prepared to write quite a few articles, you’ll definitely see results within a few months.

Happy writing!

Christian Counselling Services

Bus Charter Companies

Monitored Alarm System
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• Sunday 26 July 2009 - How to Find Ideas for Writing Articles

Writing articles every couple of weeks or so is a great idea for your online business but it can sometimes be hard to find good subject matter for your article.  You write article after article and finally you just seem to draw a blank on what to write about.  I am sure that has happened to all of us at one time or another.

When it happens to me there are a few things that I can do to find fresh ideas.  These tips will work for you as well.  Below are some good places to find interesting and fresh article content.   

*Blogs - Blogs are a great place to find ideas for your article as many different things are discussed on blogs.  People share their opinions, ideas, experiences and questions.

*Message Boards - Message boards are a good source of information as well.  Follow the discussions and see what things people are interested in and need to know more about.  I have written many articles from information I read on the boards.

*Email Discussion Groups - Again, get involved in the discussions.  Find out what information people are looking for.  Not only can you get ideas for your articles, but you can learn a lot as well and make some new contacts.  Just go to Yahoo and do a search for the appropriate type of group for your business.

*Internet News Sites - Keeping up with Internet marketing news is very important for your business.  Not only for writing articles but for keeping abreast of new developments, ideas, technology, etc.  Research and write your articles to keep your readers informed as well.

*Read through your email - Take note of what people are asking you about and what they are most concerned with.  Keep a file on hand and record all questions that can be used to create a powerful article.

*Subscribe to ezines - Ezines can be a goldmine of information and ideas.  They allow you to keep up to date on the latest products, programs, biz opps, etc.  Some of this information can make great articles.

*Do a survey - Write a two or three question survey and send it out to associates or discussion group members or better yet, your subscribers.  Give your readers the information and news they are looking for.

For example: What questions do you have about Internet marketing?  What resources do you need that you cannot find?  Questions like this could give you some innovative article ideas.

*Read other articles - By reading other articles, you can come up with an unusual twist or angle for an overused idea.  It sometimes helps to get different views and insights on the same old idea.  NOTE:  Never copy information or content from an article, ezine, or website.

*What would YOU like to know more about - Pick a topic you need to learn about, do some research and turn it into a resourceful article.  This is a great way to learn while promoting your online business.

Always keep an open mind and eye out for article ideas.  After awhile you will begin to se ideas automatically all over the net.  Keep a notebook handy and when you think of an idea write it down in your notebook.   I tend to think of ideas while lying awake in the middle of the night.  I learned right away that if I don't write them down, they are totally gone by morning. 

And remember, people want and need basic, straight forward, helpful information.  They do not want or need college words, fancy storylines or over-dramatized articles.

Also, do not be afraid to give your articles a little personality, humor and best of all, heart.  Write as if you were talking to the reader and doing your best to help them.

Articles are one of the most powerful marketing methods online.  Don't let a little doubt stop you from making this big step towards success!

Thousand Oaks California Yellow Pages

Topeka Kansas Business Directory

West Valley City Utah
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• Sunday 26 July 2009 - Eliminate Common Problems in Writing Articles

Before writing an article, have you ever felt overwhelmed by a blank sensation, not knowing where to start?

...I'll bet you have!

This checklist should help you eliminate some common problems in writing articles:

1. Have a specific purpose in mind.

Always have a specific purpose in mind before you begin writing: you should be crystal clear about what are you hoping to accomplish by writing your article.
Is it an article clarifying an issue for your customers, to attract prospects, to improve the link popularity for your website?

2. Know your target population.

Before writing an article, conduct research on the target population. What are their experience, their interest, and their wants in the chosen topic? What pain or problem do they try to avoid?

3. Develop a detailed outline first, stressing on the benefits.

Now that you have a purpose and a target, organize your article so that scanning it quickly will show immediately to your reader how he will benefit from it and what are the most important points.

4. Stop your reader in his tracks with your title.

Your title should grab the reader's attention and 'force' him to read your first paragraph. Using your most important benefit usually does it.

5. Start your article with the most important information

Again, do not keep your most important information for the conclusion! Give it immediately and develop on it in the following paragraphs.

6. Keep jargon to a minimum.

If possible, avoid jargon as well as prejudices and insinuations. Write your article so that even a child can understand it.

7. Make your article warm and personal.

Speak direct to the reader. Use a lot of 'you'.
Reading your article, the reader should feel warmth and empathy, knowing that you have the same problems and goals than him.

8. Keep sentences short and simple.

Using short and simple sentences will allow a fluid and easy reading, preventing your reader to get bored.

9. Have someone from the target population critique your article.

Who can give you a better feedback than someone from your target population? It will help you

10. Spend more time rewriting than writing.

Besides formatting your article for easy reading and nice presentation, be sure to use tools or an external editor to carefully proofread your writing for grammatical and spelling errors.

Remember that the more writing you do, the better you will get. After sometimes, when you are in the habit of writing, article writing will not seem as difficult as now!

Carpet Rugs

Canoe Vs Kayak

Camping Gear Maintenance And Repair
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• Sunday 26 July 2009 - Improve Your Trade Show Results By Writing Articles

It is well-known among internet marketers that writing and distributing articles is one of the best and least expensive ways to promote products and services to a very wide audience. If you are involved in trade show or event marketing, you can use this technique to very effectively support your event marketing efforts.

**Supporting your trade show marketing with articles**

Let's say you are a wedding photographer who shoots weddings within a radius of about 150 miles of your office or home. You are selective about which weddings you will shoot because, quite frankly, some pay better than others. So you are interested in reinforcing your carefully developed image. Your image is of a photographer who does work that is more creative and of higher quality than what you get from the average wedding photographer.

One of the successful methods you use to promote your services is to enter two or three specialty wedding trade shows held every year in different cities within your target area. Because these shows are geared specifically towards couples who want "something special" (that is, they are prepared to spend more money), they help you reach the "better than average" clientele you are after.

**A perfect opportunity to reinforce your special image**

This is a perfect scenario for reinforcing your image by writing and publishing articles about wedding photography. Of course you have to be careful that your articles don't sound blatantly self-promoting. Most article marketers suggest your articles contain interesting, general information that can stand apart from the fact that you just happen to be providing the services you are writing about.

For instance, you might write an article called "Do Something Different with Your Wedding Photos", where you describe some different techniques and locations that might be used. Or "Wedding Photography Over the Last 50 Years", or "Should Your Photographer Choose Your Wedding Outfits?", or "5 Secret Locations to Shoot Your Wedding Photos", or "Perils of a Wedding Photographer".

There is really no limit to the number of original and interesting stories you could can come up with if you just use your imagination.

A good article marketing campaign will consist of at least three or four articles written and distributed just before the peak periods in your marketing cycle. If you are trying to reinforce your trade show marketing, make sure you prepare your articles well before the trade shows you are entering.

**How to distribute your articles**

Your objective is to use these articles to create an identity for yourself at the same time as getting yourself lots of free publicity. The more places you distribute your articles, the more prospective customers you will reach, so don't be timid about getting your articles out there.

The obvious place to start is by posting them on your own website. Create an article section and mix in articles from other (non-competing) writers. This will make your website a more valuable resource for your prospective customers, and it will enhance your image in their eyes.

Second, consider distributing your article to the local print media. If it is interesting enough -- and not just a self-promotion -- some of them will very likely publish it. The important thing is to find an interesting angle. Think in terms of their readers and write for them. Some media will even have special sections -- weddings, home renovations, automobiles, outdoor, sports -- that you can contribute to.

Third, if you are entering trade shows, send your material to the trade show organizers. They may publish a show program and may be looking for interesting material that helps make their program appear more substantial.

**Distribution on the internet**

If you are catering to local customers you may think the internet is overkill. But you would be wrong. If you are trying to reach prospects in, say, the Lexington area, make sure you write your article so the search engines know your service focuses on the Lexington area. They will do a great job getting you exposure for searches like "wedding photography Lexington", "Lexington auto detailing", or "kitchen renovators in Lexington".

Distribute your articles to as many key article websites on the internet as you can find. This will do three things for you. First, a lot of people will read your articles on these sites. Second, other sites interested in your subject matter will republish your article, exposing it to an even wider audience. And third, the major search engines will analyse and index your article and it will start appearing in searches.

**Using a professional article writing service**

You may not feel comfortable writing your own articles, and you may think it is much too time consuming to do your own distribution. That's when you should look for a reliable service to do both of these things for you. You might be surprised to find out how many writers and promoters there are out there ready to go to work for you.

Look for a service that has a solid track record. They should be able to show you writing examples, and they should be able to give you a very good idea where they intend to distribute your articles. As with most other specialized services you will probably find it is a lot more efficient to let a professional do it for you than to try to do it yourself.

Hartford Connecticut Yellow Pages

New Haven Connecticut Business Directory

Carrollton Texas
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• Sunday 26 July 2009 - How to Write a Good Christian Article

1.    Take some time to brainstorm your Christian article topic.  Take a blank sheet of paper and list 10 topics that are related to the subject you want to write about.  If you have a web site you are promoting, what are the top 10 reasons someone might be interested in your web site?  What are the top 10 reasons someone might be interested in reading an article by you? 

2.    Create a great headline for your Christian article.  The reader must be intrigued by your headline (or title) or they will not read your article.  It is far better to write one article that has a good headline/title and gets read than to write 10 articles that have lousy titles.  Here are some suggestions:

•    How to (fill in the blank)
•    Why you should (fill in the blank)
•    Why you should not (fill in the blank)
•    Don’t ever (fill in the blank)
•    Top 8 Reasons for (fill in the blank)

Those are just starters—you can brainstorm and come up with so many more good Christian article titles.

3.    Organize your Christian article.

•    Start with an introduction or summary.  Take 1 to 3 sentences to state what you are going to write about. Sometimes it is actually easier to write this after you have written the article, especially if you are not very organized when you start out writing.
•    List several key points about your topic.  Expand on each of these—perhaps 2 to 5 sentences each.  You can number these, put them in bullets, or put each idea in a separate paragraph.  However you decide to do this, be sure and break the ideas down so the reader can easily see where each idea begins and ends.
•    Give the reader ideas for implementing your several key points.  Once again, you can use bullets or in this case, sentences or brief paragraphs.
•    Summarize your Christian article.  This will be similar to the introduction, but perhaps more oriented towards telling the reader what to do next—such as learning more or getting started with whatever your article topic was.

4.    Add a bio or resource section at the end of your article.  Give a one-sentence bio of yourself, perhaps where you live and your specialty or expertise, and then provide a link to your web site.  Most article directories will allow you to place a live link in this section.

5.    Keep these important points in mind as you write your Christian article:

•    Keep sentences short and concise.  Get your point across in as few words as possible.
•    Separate ideas, whether by numbering, bullets, or paragraphs.  Your Christian article should be easy to read.
•    Be sure your article is informative about your Christian topic; it should not read like one long sales pitch.

6.    Get writing!  Submit your Christian article to at least two article directories—the one in which you are reading this article, and my article directory, listed below in the author resource box.

Audit Accounting

Billiard Equipment

Boat Trader
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• Sunday 26 July 2009 - How To Get Started Writing Articles

If you are a new or budding writer, then you may be wondering how to get started writing articles. The first and most important rule of writing is simply to write what you know. That is not to say that you cannot research subjects to get a better idea of the needed content, but it is always best to have some previous knowledge of the topic before you accept the job.

Many people are terrific writers, but still struggle with how to get started writing articles for profit. As a budding writer, you will likely have to contribute some free writing projects in an effort to get your name noticed. As time progresses and your resume becomes more defined, you will be able to find paid writing jobs without a problem.

Writers not only wonder how to get started writing articles, but also where to submit their completed work. There are plenty of opportunities for talented individuals who have a knack for words, including newspaper reporting, magazine features, website content, press release and newsletter content, etc. If someone were to ask an accomplished writer how to get started writing articles, they would almost always reply by recommending patience, perseverance and promotion. When you decide to become a writer, you will also become a marketing specialist. You will now be in the position of having to sell your work to editors and this can be a very challenging task, but very much worth the extra push.

The best advice on how to get started writing articles would include the recommendation of having a good resume. If you cannot write your own resume, editors will wonder how you will be able to write for them. So, first and foremost, perfect the resume, polish it and make sure that it is without flaw. This means no errors in spelling, punctuation, etc. With that being said, keep in mind that nobody is perfect, so if you notice a mistake after your resume has been submitted, don’t spend too much time worrying about the error. Simply correct the problem and move on to the next opportunity. Truth be told, if your resume looks great, an editor will not disregard it just because you misspell one word or have a punctuation out of place. The next step in how to get started writing articles will be to create a writing sample. If you have been published previously, this will work to your advantage because you can use this as not only a sample of your work, but lend to the popularity of your writing as well. If you have never been published, then write the best article that you can on a subject that is close to your heart.

Still wondering how to get started writing articles? The best way is to just start writing and see where it takes you. Everyone from editors to webmasters are in constant need of content for their publications and websites, so there is no shortage in the writing market. Always keep your expectations in check and don’t expect to get rich overnight. Like any career, it will take time to build and experience is a must. The more you have written, the more you will get the chance to write.

For further information visit http://www.real-articles.com

Cedar Rapids Iowa Yellow Pages

Elizabeth New Jersey Business Directory

Columbia South Carolina
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• Sunday 26 July 2009 - Finding A Pot Of Gold In Article Writing

If you have a website, then you have probably been bombarded by people telling you that writing articles is the key to successful marketing. However, unless you are a professional writer, article writing probably seems as unachievable as obtaining that pot of gold at the end of the rainbow.

Well, you may not be able to find the end of the rainbow, but you can achieve the task of writing an article. Just follow these simple tips, and you will be well on your way to success!

First, choose a topic and stick with it. Whether you decide to write on marketing, business tips, or fashion advice, make sure that you know your topic well. Research your subject often so you are up-to-date on the most recent advice being given. After all, you do not want to appear unprofessional by being out of the loop!

Second, make a list. Many successful articles are Top 10, 5, 3 lists. Others, such as the one you are reading, are lists of successful tips. Most readers look at articles to increase their knowledge of the subject in a timely manner. Don’t drag on and on over your topic.

Third, set aside a time each week to write articles. Make yourself focus on the task at hand and dive into writing that elusive article. The longer you put it off, the less likely you will be to take the time to do it. If you feel an onset of writer’s block, take a deep breath and relax. Just start writing the first things that come to your mind to get your thoughts flowing. Soon you will find the words to say what you are thinking.

Overall, remember that article writing does not have to be a burdensome task. If you know your business, then you have plenty of advice to share with other people. Have someone else read your article when it is completed to have an outsider’s point of view.

Just as Dorothy found her way over the rainbow, you can find your way to writing a successful article. Now go put your pen to the page and show yourself what you can do!

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• Sunday 26 July 2009 - Effective Article Writing And Marketing

Article Writing is becoming increasingly valued by Search Engine Optimisers who recognise the benefits that it brings- it is one of the best ways to increase traffic, search engine attention and returning visitors. When your article is published on a website, a link back to your website can be included. This link is valued highly by search engines- it is a one-way link, it is one of the few links on a page and the page has unique content on it. Because of this, many people have found that by regularly publishing articles (once a week, once a fortnight) their page rank has jumped up. This increases your search engine rank, which naturally increases your visit. It doesn’t take a genius to work out that more visitors equals more revenue!

This greatly benefits the author, but many people don’t realise that it also is very beneficial to publishers too. Search engines like sites that are constantly updated, as it shows that the website is active and widely used, and also like sites with content as it shows they are a valuable website, and not a link farm. Similarly to the benefits authors experience, publishers find their website increases in search engine rank, and so traffic and profits. It also has the added bonus to providing something new to users, who will regularly return to your site.

However, they are a few vital rules that authors should follow to make their article widely used. A badly written, unpunctuated article is not going to be looked twice at by any good webmaster.

Perhaps the most important rule in article writing is to properly punctuate your article, and to check it for spelling and grammatical mistakes. This will make it more enjoyable for readers to read, (and so it will be used more), and will make you, and your website, more professional.

Content is obviously the most important thing in any article. So, quite obviously, you have to know what you are talking about, otherwise no one will take you or your article seriously. Remember, your article will top up what people know, not introduce them to the subject. It is therefore helpful to specialise in a couple of subjects, or in a broad area. However, remember not to assume your audience are stupid, or be bigheaded.

Your article should be helpful to webmasters. To be this, give examples of what you are explaining. It makes complicated things easier to understand, splits up an article to make it readable, and can give the reader ideas on how to achieve what you have just explained. Similarly, give links to sites which may help your readers achieve what you have just explained. It makes it easier for them.

The last thing you should think about is the tone your article is written in. It is much easier and pleasanter for the reader if your tone is a friendly one. Also, remember to use words that are easy to read- for example, instead of ‘Furthermore, it has been discovered that by authoring articles writer’s have been advantaged due to their website being recipient to escalated search engine attention’ simply say what you mean- ‘By writing articles you will receive more search engine traffic’ (OK, so maybe it won’t be that extreme!).

The most important thing in your article from your point of view is what you put in the ‘About the Author’ box. This is your chance to shine, and is what you have written the article for. Whatever you write you will still receive the search engine benefits, however you will not receive the extra traffic from readers if you do not write it correctly. It should be formal but friendly, short, and sweet- it will only be glanced at so it has to grab the readers’ attention in a short amount of time. It should follow the structure of ‘A bit about the author, then tell the audience what you want them to do’. You should promote your website, but not advertise it too much.

For example, a bad information box would be ‘Visit the great website of the king of search engine optimisers, who will regularly update you with fantastic tips and priceless advice three times a week. He is a leader in his field and has had many years of experience with thousands of satisfied customers who describe him as the Internet equivalent to Jesus!’. Instead, write ‘Joe Bloggs has had many years experience in SEO, and is well known for his useful advice. Visit his website today to get great SEO tips three times a week’ (Again, this is exaggerated but you get the idea!).

The final part to writing an article is marketing it. This is relatively easy to do- submit to some article directories, and include it in your newsletter (or ask another website to include it in theirs). Some websites to help you submit it are:

www.articlewow.com, www.articledepot.co.uk, www.article99.com.

Follow these tips and you will get a great traffic boost. Write some articles, and then write one on your tips that you have discovered from your own experience!

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